The Indian food stall has been vacant for many months. Many potential stall operators have tried and failed due to competition from other stalls selling other types of food with almost the same pricing. Knowing that renting out this stall again under the same arrangement will almost certainly meet with failure, a creative way was found to rent out this stall. To compete with other stalls on almost similar price and on the same type of food would be undesirable. We know there is a group of students who can afford more expensive high end food and hence a decision was made to redesignate this stall as ‘high end food stall’. This stall would be allowed to sell any food under the sun (subject to halal conditions for both Muslims and Hindus) for RM4 – RM6 so as not to compete with other stalls, thus giving the better off students (and teachers) the opportunity to enjoy better quality food. This stall will not compete with other stalls on the pricing but rather value for money. For example this stall can also sell ‘nasi lemak’ which is also sold by the other Malay stall but the ‘nasi lemak’ must be of a higher end (RM4 – RM6) – maybe ‘nasi lemak with satay’.
Tags: canteen rental, high end food, innovation
